LAPIS: Branding Agency 2.0
We get you ready for tomorrow | Design + Strategy + Digital + Experience




LAPIS (Lapis Brand Design LLC) is a one-stop destination for entrepreneurial/small business organizations that are looking to create a distinctive, bespoke identity. 

We are dedicated to building strong brand equity for clients who value creativity and experience, and are not afraid to embrace art and commerce.



We are a branding and strategy shop based in New York City. We create branding solutions and creative communication based on business and human insights. We are a diverse group of passionate talents, who are equipped with artisanal spirit and strategic mind. But most importantly, we are here because we love what we do (and we are great at it too).


HAVE (NO) agency issues

At LAPIS we believe in departing from status quo to find better solutions. Built on a tight-knit collaboration of proven creatives and experts, we deliver real value and results with fewer processes and less overhead. We chose this path to do great work with less obstacles, to better help remarkable people and organizations we believe in.


with us it's a journey, not a process.

With us, you’ll work with creative companions who share your goals, not an account manager assigned to your case. We will build relationships, not burn reports. We are transparent. We are nimble and with little baggage.

Above all that, we care about providing the best experience possible, both for our target audience and for your team - we’ll have a great time.



LAPIS comes from Lapis Lazuli, a stone prized since antiquity for its intense blue color.

The stone was ground into fine powder and made into ultramarine, a rare pigment of striking blue. The name comes from the Latin ultramarinus, meaning "beyond the sea" - because lapis lazuli was always imported into Europe from Asia. Renaissance painters reserved this blue to paint sacred, central figures.

The story of lapis shows how a color came to represent something much bigger than itself. The blue of lapis stood for dignity, prestige, and fantasy about a place far away. It is an example of what branding can achieve: a simple shape or a color can conjure up feelings and ideas. 

 Lapis lazuli/ultramarine was used to paint model's headwrap in  Girl with a Pearl Earring , by Johannes Vermeer (1665)    

Lapis lazuli/ultramarine was used to paint model's headwrap in Girl with a Pearl Earring, by Johannes Vermeer (1665)